ACT! provides a convenient, easily exploited, contact management system with broad functionality and customization. In the main sections of the system includes: a basic contact management, management history of interaction and current events (supported by 3 types of events), sales management, management of mailing lists, email management (recommended integration with Outlook), an analysis of contacts and sales with the reporting system, management of scarce access to data and interface.

ACT! recommended for use in small companies (belonging to the category of small businesses and not having a large range of goods) or in divisions (departments), companies (an average of 57 concurrent users for one database volume 60008000 of contacts). ACT! well suited to companies that are just moving from paperbased or technology excelevskih storage of customer information to companies that are not yet formed stringent requirements for organizing and editing your contact information. We also recommend this system to companies who need to quickly and costeffectively begin to systematize and analyze information about their clients.